SAIT Polytechnic – Downtown Culinary Campus – Branding

SAIT engaged BONDbrand to consult and design a new brand for the SAIT Culinary Campus in anticipation of the opening at their new downtown location. To assist in establishing the direction for this initiative, BOND conducted discovery and research, as well as stakeholder interviews and meetings. An elegant and very retail oriented brand was created as well as a tagline which was embraced by all. Brand collateral materials were developed such as: guidelines, business papers, brochure and signage design for both interior and exterior applications. SAIT Culinary Campus Downtown is a huge success.