Red Deer College – The Marketplace

As Red Deer College embraced a new identity, the main campus required an area that could parallel the flexible, innovative and welcoming environment of the College. BOND Creative provided consulting and design services to present The Marketplace as a unique, open-concept retail service area for students, faculty and the community.

Creating The Marketplace was a multi-faceted project which utilized our established branding and wayfinding masterplan while concurrently unifying vendor signage. The modern design evokes the innovative identity of Red Deer College and the brand colour palette emphasizes the services The Marketplace provides. By holistically recognizing the corporate identity of RDC, the BOND team created The Marketplace with a synergy of functional needs and aesthetic designs.